VOCATIONAL SCHOOL OF SOCIAL SCIENCES / Marketing - Courses Yıl
1.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
431211301 Foreign Language-I: English 2+0+0 Compulsory 2
562511101 Business Management-I 3+0+0 Compulsory 3
562511102 math 3+0+0 Compulsory 4
562511103 Marketing principles 4+0+0 Compulsory 4
562511104 Behavior in Organizations 2+0+0 Compulsory 3
562511105 Contact 2+0+0 Compulsory 3
740011301 The Principles of Atatürk and Revolution History-I 2+0+0 Compulsory 2
750011301 Turkish Language-I 2+0+0 Compulsory 2
 [G] 5625SEÇ-1 Elective 1 1+2+0 Elective 3 1
 [G] 5625SEÇ-2 Elective 2 3+0+0 Elective 4 1
Total ECTS 30
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2.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
431212301 Foreign Language-II: English 2+0+0 Compulsory 2
562512101 Electronic Marketing 2+0+0 Compulsory 3
562512102 Export Techniques 2+0+0 Compulsory 3
562512103 Business Management-II 3+0+0 Compulsory 3
562512104 Sales Force Training 4+0+0 Compulsory 4
740012301 Atatürk's Principles and Revolution History-II 2+0+0 Compulsory 2
750012301 Turkish Language-II 2+0+0 Compulsory 2
 [G] 5625SEÇ-3 Elective 3 1+2+0 Elective 3 1
 [G] 5625SEÇ-4 Elective 4 6+0+0 Elective 8 2
Total ECTS 30
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3.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
562521101 Research Methods and Techniques 1+1+0 Compulsory 4
562521102 Statistics 3+0+0 Compulsory 3
562521103 Brand Management 2+0+0 Compulsory 2
562521104 Customer Relations Management 2+0+0 Compulsory 4
562521105 Marketing Communication Techniques 4+0+0 Compulsory 4
562521106 Marketing Legislation 2+0+0 Compulsory 2
562521107 Sales Management 2+2+0 Compulsory 4
 [G] 5625SEÇ-5 Elective 5 3+0+0 Elective 3 1
 [G] 5625SEÇ-6 Elective 6 4+0+0 Elective 4 2
Total ECTS 30
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4.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
235121312 Ahi Culture and Professional Ethics 2+0+0 Compulsory 2
562522101 Global Marketing 2+0+0 Compulsory 2
562522102 Professional foreign language 2+0+0 Compulsory 2
562522103 Retail Management 3+0+0 Compulsory 3
562522104 Marketing Research 2+1+0 Compulsory 3
562522105 Consumer Behavior 3+0+0 Compulsory 3
562522106 Entrepreneurship 4+0+0 Compulsory 4
562522107 Advertising 1+1+0 Compulsory 2
 [G] 5625SEÇ-7 Elective 7 1+2+0 Elective 3 1
 [G] 5625SEÇ-8 Elective 8 6+0+0 Elective 6 2
Total ECTS 30
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https://obs.ahievran.edu.tr/oibs/bologna/progCourses.aspx?lang=en&curOp=showPac&curUnit=23&curSunit=7726